Community Empowerment through the SOBAT Program: Technology-Based Optimization Synergy for Digital Transformation and Literacy in Muara Sugih
DOI:
https://doi.org/10.65575/h0y87z50Abstract
Background Digital transformation has become an important aspect of rural community development in the modern era. However, many villages in Indonesia still face limitations in digital infrastructure, technological access, and digital literacy among residents. Muara Sugih Village, located in Tanjung Lago District, Banyuasin Regency, experienced similar challenges, particularly in information dissemination, digital awareness, and technological education for children and teenagers.
Objectives This study aimed to describe the implementation of the SOBAT Program (Synergy of Technology-Based Optimization) in improving digital literacy, supporting village digital transformation, and strengthening community empowerment in Muara Sugih Village.
Methods The program applied a participatory and community-based approach through observation, socialization, training, mentoring, and digital system development. The activities involved village officials, children, teenagers, and local residents. Several programs were implemented, including village website development, digital literacy campaigns, Microsoft Word Basic Bootcamp, computer introduction classes for children, digital consultation services, and educational outreach regarding digital security and financial management.
Results The implementation of the SOBAT Program successfully improved community understanding of digital technology and responsible internet use. The village obtained a functional website and an official visual identity through the creation of a village logo. Children and teenagers demonstrated improved technological skills, particularly in computer usage and office software applications. In addition, residents became more aware of digital security, hoax prevention, and the importance of digital financial management. The establishment of the Digital Literacy Corner also provided sustainable educational support for the community.
Conclusion The SOBAT Program demonstrated that technology-based community empowerment can become an effective strategy for supporting sustainable rural development. The integration of technological innovation, educational activities, and community participation successfully strengthened digital literacy, improved technological awareness, and enhanced social collaboration within Muara Sugih Village.
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